real play = virtual pay
How It Works
Exchange for game rewards
Welcome to FitStart Kids, where living healthy can be all fun and games.
Our mission is to leverage youth's fascination with technology by making exercise part of the world of virtual gaming. Through an incentive system that equates healthy lifestyle choices to game rewards, FitStart Kids directly integrates fitness into the gaming experience in order to encourage youth to live a healthy and active life.
As we become an increasingly sedentary population, FitStart Kids gives our kids a reason to stand up and get moving. We are expanding upon the world of virtual gaming by directly integrating fitness into the game itself.
The web-based FitStart Kids Portal acts as a direct channel between a youth and his or her favorite online, mobile, or console system game by “cashing in” steps to “buy” upgrades, bonuses, or new features in correlation with the game environment.
Receive mentor and teammates
Cash in steps for game rewards and bonuses